You have written an ebook – good for you! That’s quite the accomplishment, but it’s only one stage of the process because now you have to sell that book. That means you need to reach out to both current followers and new visitors. The more marketing tools you take advantage of the better and using free ones is a bonus.
Start by thinking about your current followers, family, friends, acquaintances, etc. They are the first group of people you want to share your news with. Tell them about the ebook you have written and are about to launch. Let them know where they can read the book. Ask them to share this information with all of their friends and family. You can broaden your reach this way! Tell them in person, phone them, and most importantly, reach out to them through the internet. You can email them and tell them about your book, but make sure to give them opt-out of the email.
You can contact them through social media sites like Facebook, where you may already have a page or a group with followers. If you don’t know, it is time to create that group or page! You can reach them through Twitter, Google+, your personal Facebook page, and the list go on. Using social media, you can also reach out far beyond the people you know or the people they know.
You can also ask other authors to help you out and promote your book. You will have to give them a copy for reading so they can make sure it fits within their wheelhouse before they go out of their way to promote. Depending on the site you are selling your ebook on, most of them will also provide you with some marketing tools that can help. Kindle books are a great way to get your book out there and promote it. Those who like it will buy it, and you’ll make money. If you are selling your book on Amazon, Addicted to eBooks allows you to place comments, a description, a picture, and even the genre. Author Marketing Club is another site where you can submit information about your eBook for free. There are tons of sites available to you to use, so take the time to search for them and find the right match for you.
Ebook marketing is ongoing. It begins before you launch, carries on through your launch, and should remain active after your launch so that you enjoy the highest possible sales.
